Betta Electrical Among Retailers Will Join Lasoo Platform

IVE Group has launched the new Lasoo platform, designed to help Australian consumers save time and money, and easily discover deals.

The platform brings together over 80 of Australia’s largest retailers including Aldi, Coles, Godfreys, Woolworths and exclusive retailers such as BBQs Galore, Betta Electrical and Designer Appliances.

Users can shop and discover deals from their favorite retailers all in one place. Leveraging innovative technology such as artificial intelligence, the Lasoo platform customizes products best suited to customer needs, including exclusive features such as location-based searches and alerts to ensure you never miss an offer near you, unique to the Lasoo platform.

A new study commissioned by Lasoo has found that almost nine in ten Australians (89%) still spend too much on items. With almost one in five Australians (17%) admitting they often overspend, it means more than 3.4 million Australians still spend top dollar, particularly on basic necessities.

The study found that the key categories Australians are most likely to overspend on are clothing and accessories (46%), groceries (44%), electronics, computers and software (33%). ) and health and beauty (28%).

Australian comedian and TV presenter Julia Morris has partnered with Lasoo for the launch to help consumers save time on their purchases and stop paying “silly” prices.

“I am delighted to team up with Lasoo to help make these great offers more accessible to Australians around the world. If there are two things we could all do with a little more, it’s time and money. Lasoo is like my own personal shopping assistant, tailoring the best deals for my interests from all the top retailers,” Morris said.

Lasoo CEO Rob Draper understands the need to spare consumers in this climate and hopes to support Australians going through tough times.

“The cost of living has hit hard this year and at Lasoo we want to level the playing field. Customers need to be able to shop with peace of mind that they are getting the best price possible, and we have worked to appeal to the biggest and best retailers to make this process as easy as possible.